MARKETING with Dr. Considine

Greetings!:
I've been at Le Moyne College since 1978 (long, long time ago...) and over the years have taught a variety of courses including Statistics, Management, Quantitative Aids to Economics, Principles of Marketing, Marketing Research, Transportation and Distribution Management, and Logistics. These days, I am mainly involved with teaching Principles of Marketing and Transportation. I have also been teaching in Le Moyne's MBA program and generally teach Marketing Management (MKT 601) and Transportation (MKT 703). For Spring 2005, I will be teaching Sports Marketing (MKT 405), which will be an elective for the Marketing concentration.  Please feel free to contact me with any questions about this new course. I hope to have further information on this web site about the course once I have finalized my plans. Follow the links below for further information on my courses at Le Moyne.

·         MKT 301 Principles of Marketing

·         MKT 320 Transportation & Distribution Management

·         MKT 405 Sports Marketing

Background:
I received my BA from Gettysburg College, and my MBA and Ph.D. from Syracuse University. Prior to joining the academic world, I worked as a computer programmer for MONY in Syracuse and as a systems and procedures analyst for Hughes Aircraft in Tucson, Arizona. I have also done some marketing research consulting for several mass transit systems. My research interests are mainly in the area of the marketing of mass transit systems and more recently in the marketing of churches. The publication of my book, Marketing Your Church Concepts and Strategies in 1995 by Sheed & Ward, is the result of my belief that proven marketing techniques can help churches accomplish their goals and communicate not only to their members but also to those they are trying to attract.

Personal:
I currently live in Jamesville with my children. Much of my time seems to be spent keeping up with their activities. In my spare time, I enjoy gardening, planting trees, bushes, perennials, whatever. I also enjoy cross-country skiing and playing basketball (although after 3 knee operations my jumping and running leaves something to be desired). For pure escapism, I still enjoy The Three Stooges and listening to the Grateful Dead (although I guess I'll never see them in concert again).

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John J. Considine, Ph.D.
Le Moyne College
E-mail: Considine@maple.lemoyne.edu

Created: 11/1/97 Updated: 11/23/97