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Prejudice as a Social Attitude

Prejudice- Melania Trump & Michelle Obama as

Gordon Allport's The Nature of PrejudicePrejudice: A negative attitude against members of a group

Discrimination: Behaving differently (often unfairly) toward members of a group.

Consider some of these prejudicial attitudes:

[Graphic: Attitudes &

Where do such prejudicial attitudes come from?

1. Stereotypes

2. Learning from parents and wider culture.

3. Biased attributions

The "Just World" Phenomenon

1. Story of the Woman and the Ferry

 Character Responsibility
 Lover 1  
 Lover 2  
Ferry Boat

2. The Just-World Phenomenon (notes & quotations below all taken from Andre & Velasquez, 1990)

 = a powerful tendency many people have to believe that "the world is an orderly, predictable, & just place and that people get what they deserve" ("What goes around, comes around"; "Karma is a bitch"; "You get what you deserve")

3. Application: Blaming the victim for their misfortune


Andre, C., & Velasquez, M. (1990, Spring). The just world theory. Issues in Ethics, 3(2). Markula Center for Applied Ethics: Santa Clara University. Santa Clara, CA. Retrieved 11/15/2011 from http://www.scu.edu/ethics/publications/iie/v3n2/justworld.html

This page was originally posted on 11/17/04 and last updated on November 17, 2016